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Pink Core

Pink Core is a brand I developed for an SDSU experiential design course, along with a pop-up space designed as a mini Pilates studio. The identity is built almost entirely from its logo and typography, and the studio’s furniture and interior take their shapes from the same typeface, so the brand becomes a space you can step into.

Branding & Experiential Design

Mockup_PinkCore_Posters.jpg
Mockup_PinkCore_Inside_Poster.jpg

Design Development

This section shows how Pink Core moved from brand to space. The brand plan captures the logo, colors, typefaces, and icons, and the rough flat elevations show how those same elements shaped the studio’s furniture and interior.

McKinney_Bailey_SitePlan_.jpg
kiosks.jpg

Mockups

These mockups show how Pink Core reaches people beyond the space itself. I designed fliers and brochures, banners and signs, and posters to promote the Pilates studio, along with a 3D model of the pop-up built in Adobe Dimension.

Delieverables

  • Brand Identity: Logo, color palette, typefaces, and icons

  • Space Design: Pop-up furniture and interior, rough elevations

  • 3D Model: Pilates studio pop-up built in Adobe Dimension

  • Promotional Materials: Fliers, brochures, banners, signs, and posters

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